Yorkville Announces Management Changes

Yorkville Sound has appointed Steve Hendee, former sales manager for subsidiary Applied Research and Technology (ART) to the new position of director of sales for Yorkville Sound, Inc., Niagra Falls, N.Y.

In his new position, he will oversee the US sales efforts for all Yorkville manufactured and distributed lines including Yorkville PA, Traynor Amplifiers, ART Signal Processing, Apex Microphones, VTC Pro Audio, and Hughes & Kettner Amplifiers.

Hendee will now report to Jeff Cowling, Yorkville’s recently appointed vice president of sales and marketing. Cowling is based out of Yorkville Sound’s Head Office in Pickering, Ontario, Canada. He has been with the company for many years, first as a rep, followed by promotions to sales manager and then to director of sales.

Rounding out the management team at the Niagara Falls office are Betty VanDenBosch, promoted to general manager, Joe Warrick,as assistant sales manager, and Larry Bell (based in Texas) promoted to key accounts manager.