Taking a break from the all too familiar “wow, the economy sure is awful” perspective on business, MMR took the opportunity to focus on microphone sales this month, surveying almost 3,000 of our readers to gauge the market. Not that microphone sales are exactly “booming” or “recession proof,” but it does represent relatively vibrant segment of the MI world. Why? Built-in customer base. For many, microphones aren’t a luxury or an option; they’re a necessity. If you’re a gigging or recording musician, you pretty much need to own at least one mic. Of course, if you’re putting on performances of any type at a venue of any sort (club, church, arena, school), or working in a recording studio, you also need mics – and plenty of them.
Okays New Devices Which May Negatively Impact Wireless Mics, Guitars
While the rest of the country was going to the polls on November 4th to vote in the general election, members of the Federal Communications Commission (FCC) cast a much less publicized vote of a quieter sort, one that could have far-reaching affect on the MI industry.
How to Break In and Succeed in Nearly “Recession Proof” Business”…We run into some churches who don’t want to come out of the 19th century, and joke about bringing them into the 20th century,” says John Rook, of the retail music store Instrumental Influence. But that is changing, and houses of worship are increasingly turning to their local MI retailer to help with everything from getting a new mic to planning a major install of audio, lighting, and video equipment into the new church they are building. MI dealers in smaller, more rural markets are especially benefiting from understanding how to provide for this market.