MI Retailers Servicing Houses of Worship
How to Break In and Succeed in Nearly “Recession Proof” Business”…We run into some churches who don’t want to come out of the 19th century, and joke about bringing them into the 20th century,” says John Rook, of the retail music store Instrumental Influence. But that is changing, and houses of worship are increasingly turning to their local MI retailer to help with everything from getting a new mic to planning a major install of audio, lighting, and video equipment into the new church they are building. MI dealers in smaller, more rural markets are especially benefiting from understanding how to provide for this market.








